Turn Chaos
into Growth:

Full stack marketing,
web production &
AI Integrations for
business optimization
that works

Hi there! I’m Lia. I help bold founders, ethical brands, and digital misfits transform scattered marketing into magnetic growth systems, powered by smart tech, great copy, and a human-first mindset.

Apply Here To Get Your Free Strategy Session Now!

15 Minutes. One Block Removed. Infinite Possibilities.
(Ask anything. Get unstuck. No pitch. Just clarity.)

Why waste time juggling 17 tasks when smart ethical marketing, top web production systems and strategic AI x Human integrations, can handle the hassle for you?

I turn complexity into easy-peasy clarity, leaving you free to grow your business faster and look like a genius while you’re at it.

Webshockat is my brand & THE RIGHT THING for you! Here's why!

Are you tired of wasting your time, your money and your all too precious energy with generic marketing strategies that don’t move the needle? Are you sick of seeing the same old websites that look good but don’t convert? Are you even having one of those and don’t know how to fix it?

Stop searching for solutions and ways out of your marketing troubles! This is it!

I help founders and ethical brands grow with strategy, not outdated sleaze.
I’m a full-stack marketer with a background in law, tech, and AI. I build funnels, websites, and systems that work, without manipulation, pressure tactics, or fake urgency.
If you want someone who understands your mission, sees the big picture, and cares about building something that actually matters, that’s where I come in.

 ↓  See what ethical scaling looks like in action.  ↓  

LET ME KNOW IF THIS SOUNDS FAMILIAR:

"Lia, I really want my business to become profitable and grow organically, and smoothly, but scaling feels like spinning plates! I'm always waiting for the next thing to break. I’m so exhausted all the time, running from one problem to another! 😞"
If you feel like the harder you work, the less your business moves forward… You’re not alone! Launching or scaling solo can feel like a marathon in flip-flops: scattered efforts, broken processes, and no clear direction.
"Lia, I’ve tried everything under the sun already and after much hard work, I can say this… Profits are slim, stress is high! 😞"
You’re putting in the hours, but your bottom line isn’t reflecting the effort. Maybe your marketing campaigns are costing more than they’re bringing in, or your team is bogged down by tasks that don’t add much value.
“Lia, I don’t have a website yet. I want one that works, but the good ones cost an arm and a leg and even then, they don’t always sell!”
OR
“Mine’s more ‘meh’ than magnetic. I didn’t have much to invest when I had it built, and now… I don’t even know where to start fixing it! ☹”

Whatever your case may be, a pretty website is nice, but if it’s not converting visitors into customers, it’s like having a shop window on a deserted island.
"Lia, I don’t trust that AI can do a good enough job for my business. Sure, AI sounds cool, but where do we even start? How can we make sure it does exactly what my business needs?"
Everyone’s talking about AI, but how do you use it to actually grow your business without a PhD in robotics or a fortune to spend? Many business owners are asking themselves the same thing. Everything has AI now. It's the new hype, anywhere you look, but most people are just trying to sell you the instructions manual, telling you how to use it, but not actually building something FOR you!
"Lia, my team is busy, not productive! 😞"
You and your team are drowning in work, but what’s getting done isn’t moving the needle. Busy work eats into time, energy, and profits. But as one smart guy once said to me, you got to always make sure to get your time's worth, even when you cannot get your money's worth!
"Lia, how can you be so confident that you have what it takes to work with me and deliver exactly what my business needs? 🤔"
Easy! I have over 6 years of experience. I'm good at finding all the ins and outs of persuasion and influence, with real behavior science techniques, focusing on trust and ethical marketing. I've worked with more than 60 brands worldwide, so I don’t just solve problems… I find ways to turn them into opportunities for growth. Here’s how:

BUT… There’s a calm after the storm.
Here’s how I’ve helped clients shift that:

✅ 6+ years experience | 🛠 60+ brands helped | 💬 Testimonials below

↓    See what people say about my work!    ↓ 

Streamline, Simplify, Scale

Forget all the supercalifragilisticexpialidocious strategies and “solutions”! Allow me to show you how to use AI and optimized strategies to replace plate-spinning, empty predictions, hopes and prayers with smooth systems that free up your time and turbocharge your sales and your growth. Yes, I’ll show you how to work its magic yourself. Fully transparent, ethical, transformative marketing and business support!

Whether it’s marketing campaigns that deliver real ROI or business processes that reduce waste, and have an actual large scale positive impact, I focus on boosting your bottom line, not just looking busy.

Go from a pretty website to a pretty penny! I will craft for you and your business one (or more) websites, sales pages and all sorts of other webpages that look good and take your visitors straight to the checkout or sign-up button, turning curiosity into loyalty. That’s what happens when you plug in your business to the right SEO and web design outlet!

My mission is to make the best digital strategies and AI solutions accessible for you and your team, custom automations, simple dashboards, and ethical AI tools that quietly do the boring stuff, while you focus on what you actually love. No tech mumbo jumbo required!

Not sold on full stack marketing and web production just yet? I’m confident that once you start working with me, you’ll change your mind in no time!

From must-have eBooks “brimming” with the best solutions for your business and marketing to personalized support services, I’ll help you and your team focus on what matters, cutting through the fluff, cutting through all the noise to deliver results that count. You’ll get a short-term action plan and a long-term strategy so you can confidently strategize your next move and implement it as fast as possible. And don’t worry! I’ll be with you every step of the way.

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Let’s meet and talk about your needs and plans!

Your smarter future is just a click away. 

Let’s make it happen!

Let’s meet and talk about your needs and plans!

Your smarter future is just a click away. 

Let’s make it happen!

For purpose-driven founders, NGOs and tech teams ready to scale ethically

What can I do for you and your business?

Whether you need fast momentum or lasting systems, here’s how I help you move from scattered to scalable.

Looking to add a new skill to your belt? Or to supercharge your existing skills, so you can scale your business fast and simple? Or to chase all those better job opportunities out there in marketing, web design and web production, business consulting, leadership and AI integration?

Check Out The Webshockat Digital Courses And eBooks Collection!

How do you track your progress all year? Here are the three key factors. Quick Tips to: master your budget, hit your targets, managing your marketing budget and spend smarter. Get the insights you need, in minutes! Dive in and keep your finances sharply on track!

How do you keep track of your progress throughout the year? 3 Factors. Flash Course 🔹 Budgeting
Track Business Progress Throughout The Year: 3 Key Factors

Quick Insight: Meet the stars of the marketing world! Learn what are the key traits and talents that define successful team members and learn how to build the ultimate marketing team for your business. Explore the essentials!

Types of Marketing Characters: What Makes Them Successful? Flash Course 🔹 Team Power

Discover the mighty power of a super tiny pixel! Find out how it works and quickly unravel the biggest secrets of data collection and data privacy. Learn how tracking pixels can help you sell more, how they can reveal crucial insights into your customers' habits, interests, and preferences, and how to leverage this knowledge and data for your business.

What’s Up With The Pixel? Flash Course 🔹 Ads

Get strategic insight, fast! Step into your customer's shoes and decode your competitors’ online tactics. Learn to identify their strengths to adopt and weaknesses to exploit, enhancing your own competitive edge. Improve your process like 1,2,3.

10 Steps for Analyzing Competitor Online Strategy Flash Course 🔹 Websites

16 easy to implement ideas to boost job satisfaction. Elevate the work experience with practical tips for both office and remote workers. See which setting might be best for your marketing team and how to make each scenario more enjoyable and productive.

Tips to Make Work More Enjoyable No Matter Where You and Your Team Are Flash Course 🔹 Leadership

Learn how to empower your team, fast and simple! Transform every employee into a business-savvy stakeholder. Discover how to educate your team on key success indicators, involve them in profit-sharing, and boost performance through the Dollar Exercise.

Open-Book Management: The 10 Steps of Implementation Flash Course 🔹 Team Power

Find the right principles for positive leadership and shape your influence. Learn how powerful leaders make impactful decisions and cultivate a solution-oriented, positive approach. Create your identity as a leader to inspire and guide your team and your business with confidence by applying 15 less known, but very effective techniques.

Setting the Groundwork with Leadership Identity Flash Course 🔹 Leadership

Master your finances! Take a quick dive into reliable budgeting systems, deeper than numbers and forecasts. Learn how a thoughtfully crafted budget sets expectations, guides business decisions, and empowers you to reach more customers effectively.

The Big Question: What is the Budget? Flash Course 🔹 Budgeting

Find out how to start with Google Ads and what to check, what brings you ad success! Get to grips with essential Google Ads metrics like CPC, CPR, ROAS, and Impressions. Understand what makes a quality ad campaign, learn the importance of each factor, and see a few relevant examples in action.

Google Ads - Important Metrics & Terminology Flash Course 🔹 Ads

Empower your voice with these 3 simple and very useful ideas. Become a master in the art of self-advocacy. Learn to identify your needs, articulate them clearly, and apply these skills to better understand and serve your customers as well. Check out this quick parallel and see how it applies to your business.

Self-Advocacy in 3 Steps Flash Course 🔹 Team Power

Attract and retain top talent with simple benefits and actions for your employees. Do you want to know how to offer competitive and affordable benefits that lure top professionals to your small business? Learn strategies for onboarding, training, and celebrating success that make your team feel valued and motivated.

Employee Benefits to Attract Great Talent If You Are a Small Business Flash Course 🔹 Leadership

Create attractive and compelling visuals in minutes! Master the art of infographic design in 8 simple steps. Learn strategies and techniques to quickly turn information into engaging, effective lead magnets.

How to Make an Infographic? Flash Course 🔹 Marketing Strategy

Hello! I'm lia.

Your full-stack marketer & web producer
I know what it’s like to build something from scratch
I’VE BEEN IN THE TRENCHES

(No overnight success fluff here. I’ve built things the hard way, with strategy, grit, and my “too-much-gene” pushing through.)

Bridging the gap between big ideas and real execution
I SPEAK CEO AND TECHIE FLUENTLY

(Because great ideas don’t mean much if they never make it past the whiteboard. Let’s turn strategy into action.)

Marketer, problem solver, strategist, and occasional "firefighter"
I’VE WORN ALL THE HATS

(Running a business means doing everything, until you figure out how to scale smarter. I can help with that.)

If it doesn’t move the needle, I’m not interested
I’M ALLERGIC TO TIME-WASTING STRATEGIES

(Marketing, AI, automation, cool buzzwords, but only if they actually make your life easier and your business more profitable.)

I know the struggle, I know the grind, and I know the way out
I GET IT BECAUSE I’VE LIVED IT

(You don’t need another generic “business coach.” I’ve been where you are and I know the way forward.)

Full-stack marketer with 6+ years of experience in digital marketing and web production

I've worked for:

* Trusted by 60+ brands, from lean startups to global giants, across 3 continents & 25+ industries.
All with one goal: results, the ethical way.

Multiple Video Editing projects + Ready for print brochures

Latanya M.

Executive director at ABF & grandmother of a superhero

Otilia was EVERYTHING we needed her to be and more. I recommend Otilia to any organizations looking to share their mission and accomplishments in a way that grabs the viewers attention, and promotes their programs and mission in a professional but interesting way.

Website build, copywriting, microsite build, Video Editing, Social Media posts

Debra M.

CEO/President Adorable Babies Jump Start Corporation (dba) ABJS - Drone Girlz

Absolutely phenomenal, there’s nothing that Otilia can’t do. I was impressed and I admire her talents, her beautiful smile, her desire to provide you with the absolute best work ethics.

Multiple pitch decks + presentation templates (design)

Deminika S.

CEO/ Founder at Re'Optima FRC

Otilia was very responsive and engaging throughout the whole process. She provided me with several different options for the PowerPoint. She was receptive to feedback and willing to make the changes I suggested. I would highly recommend working with Otilia!

See how I work, tailored to your specific plans and needs!

If these problems sound familiar, book your free clarity call today.
Smart. Simple. Step by step toward your success.

Let’s make it happen!

See how I work, tailored to your specific plans and needs!

If these problems sound familiar, book your free clarity call, today. Smart. Simple. Step by step toward your success.

Let’s make it happen!

Featured ebook

HOW GREAT ENTREPRENEURS BUILD THEIR BUSINESS AND INFLUENCE-AND HOW YOU CAN, TOO!

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The Newsletter That Makes You Think Better. For:

No spam, no generic tips, no BS hype. For thinkers and builders who want real insight, not just content. Weekly-ish emails packed with:
  • Ethical marketing & AI strategies
  • Systems that scale with soul

  • Real examples, tools & mindset upgrades
  • Cognitive weapons that make you dangerous (in a good way)

  • Trusted by founders, creatives & change-makers
Have a peek! Yours free while I’m still testing the format. Cancel anytime. Let’s build the future responsibly, one insight at a time.

*AI Usage Disclosure: This image was generated
with AI. Human input: ≈ 10% (in prompting only).

Find your bottleneck in 15 mins.*
Let’s see if we click! → → →

👇 BOOK A 15-MIN STRATEGY CALL

Ask anything.
No pressure! Only a bit
(or a lot) more clarity.

Not sure what I actually do?
Curious if we’d make a good team?
Need a quick gut-check on your current direction?

This 15-minute call is your space to ask, explore, or clarify.
No strings attached, no hype and no pushy sales pitch.
I pinky promise! 

Here’s what
will not happen:
Here’s what
will happen:

Clarity over pressure. Strategy over scripts.

That’s my approach. If you’re ready for real answers, I’m in.

Find your bottleneck in 15 mins.*
Let’s see if we click! → → →

*Final note. Clear expectations.

Not sure what to ask? Bring a copy draft, offer idea, funnel sketch, brand voice dilemma, or just that gut feeling something’s off.
Most people leave with one of these: (a) a clear first step, (b) a mindset upgrade, (c) a helpful tool or framework to unlock their next move, (d) one big aha, (e) a sharper message, (f) or just more peace of mind.

Let’s find the block & crack it together.
Whether this is our only chat or the first of many, it’s designed to be valuable either way.

**AI Usage Disclosure: This page copy was created with assistance from AI tools. Human input: ≈80%.